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Why is Denver Putting Recalled Pot Back on Store Shelves?

Ryan Allway

February 5th, 2016

Policy, Top News

The City of Denver released 28,000 marijuana products that it had recalled for pesticides, despite Governor John Hickenlooper’s executive order mandating that all of the contaminated samples be destroyed, according to the Denver Post.

After instituting its ninth recall of tainted marijuana in early December of last year, tens of thousands of packages of marijuana-infused edibles have been taken from store shelves and quarantined for further analysis. Many of these recalled products were months old and had long left store shelves, with one company telling the Denver Post that it saw less than 5% of its 20,000 packages of recalled cannabis returned – all from stores and not consumers.

The released edibles contain trace amounts of banned pesticides, but the state is unable to enforce the order because it has not developed cannabis testing standards. On a city level, Denver’s exclusive lab-testing partner, Gobi Analytics, lacks state certification for measuring pesticides, but found that the products had very low levels of contamination. Denver’s Department of Environmental Health believes the products are safe for human consumption.

According to officials, the released products include 24,606 packages of EdiPure edibles and 4,137 units of Gaia Garden infused candies. EdiPure attacked the city and Gobi’s lab testing methods in December, and since then, many others have joined in the criticism. The state plans on having lab certification standards in place over the next six to 12 months to solve these issues, but until then, recalls – and now releases – have become commonplace.

The City of Denver has also imposed new rules that require marijuana companies that recall products to use websites and social media to alert customers, but stopped short of making changes to its upcoming testing requirements.

Critics of the City of Denver believe that it’s simply trying to shake up consumer trust in established brands in order to intentionally hurt sales. By doing so, city officials can reclaim some of the massive amount of valuable real estate being consumed by marijuana companies that are growing and producing products. A zero-tolerance policy has also been criticized as being impossible to enforce and even to measure in laboratories.

In the end, the establishment of new testing rules should help bring order to the chaos, although the exact nature of those rules remains to be fully seen.

This article was published by CFN Enterprises Inc. (OTCQB: CNFN), owner and operator of CFN Media, the industry’s leading agency and digital financial media network dedicated to the burgeoning CBD and legal cannabis industries. Call +1 (833) 420-CNFN for more information.

About Ryan Allway

Mr. Allway has over a decade of experience in the financial markets as both a private investor and financial journalist. He has been actively involved in the cannabis industry since its inception, covering public and private companies.

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CFN Enterprises Inc. (OTCQB: CNFN) owns and operates CFN Media Group, the premier agency and financial media network reaching executives, entrepreneurs and consumers worldwide. Through its proprietary content creation, video library, and distribution via www.CannabisFN.com, CFN has built an extensive database of cannabis interest, assisting many of the world’s largest cannabis firms and CBD brands to build awareness and thrive. For more information, please visit www.cfnenterprisesinc.com.

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