Premium Veganic Mendocino Cannabis: Interview with Ethan Styles


Robin Lefferts

April 11th, 2022

Exclusive, News, Top News


Pharmagreen Biotech Inc. (OTCQB: PHBI) is in the process of acquiring Long Valley Farms LLC as part of its strategy to create a vertically integrated premium cannabis operation in California. Long Valley Farms is located in Mendocino County in the heart of California’s famed Emerald Triangle. We had a chance to speak with Ethan Styles, CEO and Founder of Long Valley Farms, about his background, the current operation, and the benefits of combining with Pharmagreen Biotech.

1.  What can you tell us about your own history with cannabis cultivation and how Long Valley Farms came to be?

My earliest memories were standing under grow lights in my dad’s indoor gardens. Cannabis has always been a part of my life from my grandfather, and with his plant medicine background came a deep understanding of the therapeutic benefits of the cannabis plant way before it was on the radar as it is now. His tremendous passion for mother nature and plants is part of me and now my children have taken an interest as they are learning the family business. We started Long Valley Farms to preserve our family heritage in California cannabis as a respected legacy farm and we follow veganic, non-spray farming practices that are sustainable and healthy above and beyond normal organic farming standards.

Long Valley Farms

2.  What is veganic farming and why do you practice it with Long Valley Farms?

Veganic farming is a regenerative cultivation technique that focuses on building soil chemistry by using beneficial enzymes, bacteria, microorganisms, fungi and a plant enriched environment. We use certain plants to fend off pests and to create organic rich nutrient schedules and certain beneficial bacteria and fungi at specific stages of plant development to change the soil chemistry organically which directly affects terpenoid production in our plants. We believe these methods are the best in terms of a healthy growing environment and the quality of the cannabis produced. Veganic farming also keeps our production costs down to nearly nothing per cultivation cycle. It is one of the greenest methods of cultivation, way beyond the typical sustainable farming practices.

3.  Mendocino County has a maximum cultivation permit size of 10,000 square feet of canopy. Why is that and why is it important to Long Valley Farms?

In many locales, both in California and elsewhere, we are seeing huge commercial grows powered by massive amounts of corporate capital. This is great for scalability but as we know the large grows often produce sub-par cannabis. Mendocino County is world-renowned for its craft cannabis and wants to preserve the prestige of its high-quality cannabis production. By keeping the permit numbers low and the permits at 10,000 square feet we will be more of a premium geolocation than almost anywhere in the world. 

The county feels that by keeping the Mendocino cannabis niche high end and the production space limited they will generate a higher demand thus more profits that generate higher tax revenue. We see this as Mendocino legacy farms being the top shelf premium product where much of the rest of the state will be mid to lower shelf products, making a versatile and diversified market. 

4.  Long Valley Farms is a legacy cannabis operation under the Origins Council, and the business is in line for a few other certifications. Can you talk about those and what they mean for your business?

The legacy program recognizes cannabis growers with a long history predating medical legalization in California. We are proud to be a third-generation farm and really appreciate the efforts of the Origin Council to push this program forward. 

The Council has also been advocating for an appellations of origin program, and California regulators are implementing the idea as we speak. Other famous appellations include wines from the Bordeaux region of France and cheeses from Parmigiano-Reggiano, Italy. Mendocino County, with its long history of premium cannabis cultivation and unique climate, is perfect for such a designation. The first program gives us a specific microclimate designation and soil profile like the wine industry. Soil chemistry, climate, and elevations all affect the cannabis plant, and this will give more information to the end-user and give small legacy farms another avenue to reach consumers. With the appellation in place, consumers will be able to identify our products and have confidence in their quality. We are very excited for the appellation program and think it will only help to further distinguish our operation. 

We are also getting in line for the certified organic program through the state and county. The organic certification we feel should be an industry standard because it gives third-party quality assurance to our consumers.

 Long Valley Farms

5.  One license that is in the application process currently is a micro business license with Mendocino County. How would receipt of that license change and enhance your current operation?

This license will give us the ability to vertically integrate into the market with our own retail sales and the ability to make and sell our own products like vape pens, oils, live rosin, and edibles. Just being a cultivation facility currently, we only capture roughly five percent of the value of our products. This would increase our value by ninety-five percent, giving us the ability to capture the full value of our products. We sell our cannabis for $500/pound while the retail store sells the same product for $4000 to $5000/pound. This license also will allow us to save on transportation, packaging, and taxes.

6.  Why is Long Valley Farms in the process of combining with the public company Pharmagreen Biotech Inc.? And what is your role with the companies going forward?

We are joining Pharmagreen Biotech to further cannabis research, develop highly efficacious therapeutic cannabis products, and further the development of health and wellness products using live rosin, whole plant cannabis oils, thereby preserving the “entourage effect” and

combining with functional fungi. I will also be joining the board of Pharmagreen Biotech and I will remain the CEO of the subsidiary, Long Valley Farms, beyond the acquisition. 

A big draw for me is Pharmagreen’s proprietary technologies and expertise with tissue culture. The Chibafreen™ tissue culture system guarantees the production of genetically identical plantlets with no diseases and no bugs. This type of consistency is essential for everything we do. 

7.  What do you consider to be the defining characteristics that set Long Valley Farms apart from the competition in the intense California legal cannabis market?

Research and knowledge are the main things that set us aside from others in the space. My family has 67 years of cannabis cultivation experience. We feel by combining our legacy knowledge and hands-on approach with the newest IoT and tissue culture technologies we can produce and we are already producing unique products of the highest quality, with the consistency required to build a successful brand.

Long Valley Farms is a legacy cannabis operation in Mendocino County, known around the world for its high-quality cannabis. We exceed organic standards with our veganic farming approach, which also serves to keep our costs low. Over the years we have developed unique and proven strains with a variety of genetic profiles. Pharmagreen’s tissue culture technology will further improve and protect our genetic library, and the IoT driven greenhouse we will build on site will help us maximize our efficiency. The result will be a vertically integrated, premium cannabis operation offering a wide range of products under the “Made in Mendocino” appellation. I couldn’t be more excited! 

For more information regarding Pharmagreen Biotech Inc. (OTCQB: PHBI), please visit https://update.pharmagreen.ca/.

This article was published by CFN Enterprises Inc. (OTCQB: CNFN), owner and operator of CFN Media, the industry’s leading agency and digital financial media network dedicated to the burgeoning CBD and legal cannabis industries. Call +1 (833) 420-CNFN for more information.

About Robin Lefferts

Robin Lefferts has been involved in the legal cannabis industry since 2012, sometimes as an active participant and always as an interested observer.


Network Partners

Follow Us on Social Media

About CFN Media Group

CFN Enterprises Inc. (OTCQB: CNFN) owns and operates CFN Media Group, the premier agency and financial media network reaching executives, entrepreneurs and consumers worldwide. Through its proprietary content creation, video library, and distribution via www.CannabisFN.com, CFN has built an extensive database of cannabis interest, assisting many of the world’s largest cannabis firms and CBD brands to build awareness and thrive. For more information, please visit www.cfnenterprisesinc.com.

Disclaimer: Matters discussed on this website contain forward-looking statements that are subject to certain risks and uncertainties that could cause actual results to differ materially from any future results, performance or achievements expressed or implied by such statements. CFN Media Group, which owns CannabisFN, is not registered with any financial or securities regulatory authority and does not provide nor claims to provide investment advice or recommendations to readers of this release. CFN Media Group, which owns CannabisFN, may from time-to-time have a position in the securities mentioned herein and will increase or decrease such positions without notice. The Information contains forward-looking statements, i.e. statements or discussions that constitute predictions, expectations, beliefs, plans, estimates, or projections as indicated by such words as "expects", "will", "anticipates", and "estimates"; therefore, you should proceed with extreme caution in relying upon such statements and conduct a full investigation of the Information and the Profiled Issuer as well as any such forward-looking statements. Any forward looking statements we make in the Information are limited to the time period in which they are made, and we do not undertake to update forward looking statements that may change at any time; The Information is presented only as a brief "snapshot" of the Profiled Issuer and should only be used, at most, and if at all, as a starting point for you to conduct a thorough investigation of the Profiled Issuer and its securities and to consult your financial, legal or other adviser(s) and avail yourself of the filings and information that may be accessed at www.sec.gov, www.pinksheets.com, www.otcmarkets.com or other electronic sources, including: (a) reviewing SEC periodic reports (Forms 10-Q and 10-K), reports of material events (Form 8-K), insider reports (Forms 3, 4, 5 and Schedule 13D); (b) reviewing Information and Disclosure Statements and unaudited financial reports filed with the Pink Sheets or www.otcmarkets.com; (c) obtaining and reviewing publicly available information contained in commonlyknown search engines such as Google; and (d) consulting investment guides at www.sec.gov and www.finra.com. You should always be cognizant that the Profiled Issuers may not be current in their reporting obligations with the SEC and OTCMarkets and/or have negative signs at www.otcmarkets.com (See section below titled "Risks Related to the Profiled Issuers, which provides additional information pertaining thereto). For making specific investment decisions, readers should seek their own advice and that of their own professional advisers. CFN Media Group, which owns CannabisFN, may be compensated for its Services in the form of cash-based and/or equity-based compensation in the companies it writes about, or a combination of the two. For full disclosure, please visit: https://www.cannabisfn.com/legal-disclaimer/. A short time after we acquire the securities of the foregoing company, we may publish the (favorable) information about the issuer referenced above advising others, including you, to purchase; and while doing so, we may sell the securities we acquired. In addition, a third-party shareholder compensating us may sell his or her shares of the issuer while we are publishing favorable information about the issuer. Except for the historical information presented herein, matters discussed in this article contain forward-looking statements that are subject to certain risks and uncertainties that could cause actual results to differ materially from any future results, performance or achievements expressed or implied by such statements. CFN Media Group, which owns CannabisFN, is not registered with any financial or securities regulatory authority, and does not provide nor claims to provide investment advice or recommendations to readers of this release. CFN Media Group, which owns CannabisFN, may from time to time have a position in the securities mentioned herein and will increase or decrease such positions without notice. For making specific investment decisions, readers should seek their own advice and that of their own professional advisers. CFN Media Group, which owns CannabisFN, may be compensated for its Services in the form of cash-based and/or equity- based compensation in the companies it writes about, or a combination of the two. For full disclosure please visit: https://www.cannabisfn.com/legal-disclaimer/.

Copyright © Accelerize Inc. · All Rights Reserved · Privacy Policy · Legal Disclaimer

loading